Brown & Holmes manufacture superior quality work-holding and precision machining solutions. We have worked with them for some years, we were recently asked to assist in the marketing of their new division, MistBuster.

New product, new brand

MistBuster is a clean air supply system that is the superior alternative to conventional centrifugal and media-type systems. MistBuster does not have costly filters to change, ongoing costs and running costs. Such strong USPs were utilised in setting up a separate website for MistBuster. The design of the website and literature made sure that there were strong visual links to the mother-brand, Brown and Holmes, whilst a new colour running through the material provided the differentiation.

During the process of developing the MistBuster literature, we had the opportunity to update the Brown and Holmes literature. A strong visual identity was developed and the resulting suite of materials are now instantly recognisable as belonging to the B&H stable of products.

CLIENT’S COMMENTS

"We have no in house marketing expertise and Forty49 were recommended to us. They quickly understood our business and worked with us over 6 months, developing a new website and product brochure. Feedback from our customers clearly shows that they understand our scope of supply. We have also benefited from the advertising developed by the agency with an upswing in the acquisition of new business".